Located in a prime position on Oxford Street, the flagship Boots UK store is undergoing a major, multi-phase redevelopment that extends well beyond the sales floors.
This ambitious 14-month programme will deliver upgrades across all six levels of the iconic glass-and-steel building, including enhancements to the beauty hall, a full Boots Opticians refit, the introduction of Boots Hearingcare, and significant improvements to back-of-house and corporate office spaces.
𝐖𝐞’𝐫𝐞 𝐝𝐞𝐥𝐢𝐠𝐡𝐭𝐞𝐝 𝐭𝐨 𝐚𝐧𝐧𝐨𝐮𝐧𝐜𝐞 𝐭𝐡𝐞 𝐬𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐜𝐨𝐦𝐩𝐥𝐞𝐭𝐢𝐨𝐧 𝐨𝐟 𝐏𝐡𝐚𝐬𝐞 𝟏: 𝐭𝐡𝐞 𝐠𝐫𝐨𝐮𝐧𝐝 𝐟𝐥𝐨𝐨𝐫 𝐫𝐞𝐟𝐮𝐫𝐛𝐢𝐬𝐡𝐦𝐞𝐧𝐭.
Delivered over 16 weeks, this phase focused on transforming the beauty hall, featuring:
• A new black mineral-fibre ceiling with integrated LED track and spot lighting
• A new AC system supplied from rooftop plant four floors above (with condenser replacement scheduled for a later phase, requiring an Oxford Street road closure and crane lift)
• New electrical infrastructure, including access control and CCTV
• New structural steel walls and window beds
• Updated sales floor fixtures, fittings, and customer journey signage
• A range of bespoke wall treatments, including a striking feature wall adjacent to the escalators, blending Boots-specific imagery with iconic London landmarks such as the Gherkin and the London Eye, spanning an impressive three floors
• A new digital media suite, comprising a large-format front entrance screen, an impressive 3.5m transparency screen (positioned between the main entrance doors), set at 73% transparency – delivering high-impact digital content without compromising visibility into the store. Additional motion-responsive activation screens further enhance customer engagement.
Delivering a project of this scale within a fully trading store on one of London’s busiest streets presents significant challenges — from noise management for nearby residents to complex logistics around deliveries and waste removal.
Through detailed planning and strong collaboration between W G Silverton & Co Limited and the Boots UK teams, site personnel, neighbouring businesses, and local residents, the project continues to progress smoothly.
Store Manager Bani Choudhury offered welcomed positive feedback, saying:
“𝐀 𝐦𝐚𝐬𝐬𝐢𝐯𝐞 𝐭𝐡𝐚𝐧𝐤 𝐲𝐨𝐮 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐨𝐮𝐭𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐜𝐚𝐫𝐞, 𝐝𝐞𝐝𝐢𝐜𝐚𝐭𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐝𝐨𝐰𝐧𝐫𝐢𝐠𝐡𝐭 𝐛𝐫𝐢𝐥𝐥𝐢𝐚𝐧𝐜𝐞 𝐲𝐨𝐮’𝐯𝐞 𝐬𝐡𝐨𝐰𝐧 𝐚𝐬 𝐰𝐞 𝐜𝐨𝐧𝐜𝐥𝐮𝐝𝐞 𝐭𝐡𝐞 𝐟𝐢𝐫𝐬𝐭 𝐩𝐡𝐚𝐬𝐞 𝐨𝐟 𝐨𝐮𝐫 𝐫𝐞𝐟𝐢𝐭.
𝐘𝐨𝐮’𝐯𝐞 𝐦𝐚𝐧𝐚𝐠𝐞𝐝 𝐭𝐨 𝐤𝐞𝐞𝐩 𝐭𝐡𝐞 𝐬𝐡𝐢𝐩 𝐬𝐭𝐞𝐚𝐝𝐲, 𝐭𝐡𝐞 𝐜𝐫𝐞𝐰 𝐡𝐚𝐩𝐩𝐲, 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐡𝐮𝐦𝐦𝐢𝐧𝐠 — 𝐧𝐨 𝐬𝐦𝐚𝐥𝐥 𝐟𝐞𝐚𝐭, 𝐚𝐧𝐝 𝐰𝐞’𝐫𝐞 𝐠𝐞𝐧𝐮𝐢𝐧𝐞𝐥𝐲 𝐠𝐫𝐚𝐭𝐞𝐟𝐮𝐥.”
With the visually striking ground-floor beauty hall and first-floor opticians now complete, we’re off to a confident start as the next phase gets underway in the new year.